Ads Library — who advertises in your answers
Every sponsored placement that appeared in ChatGPT answers to your tracked prompts, with the triggering prompt.
Updated 2026-10-12
Ads Library is competitive ad intelligence for ChatGPT: it records every sponsored ad that surfaced inside answers to your tracked prompts — who ran it, what it said, and exactly which prompt triggered it.
What you see
- KPI cards: ads captured, unique advertisers, and how many of your prompts carried ads.
- Leading advertisers — who buys your category's questions most aggressively.
- Each entry: the advertiser, the ad creative (headline/copy), and the exact triggering prompt, so you can reproduce the answer and see the placement in context.
- Search across brands, headlines, or prompts.
How to use it
- Know your auction. If competitors consistently advertise on your highest-value prompts, your organic position there is being bought over — factor that into how much you rely on organic visibility for those questions.
- Read the creatives. The headlines competitors run reveal the positioning they believe converts on AI surfaces — useful input for your own messaging and for Ads Analyzer campaigns.
- Spot new entrants early. New advertisers in your category usually show up here before you notice them anywhere else.
Notes
- The library fills automatically from your tracked prompt runs — nothing to configure, but coverage follows your prompt set. If you want ad intelligence on a topic, track prompts for it.
- An empty library is a finding too: no one is buying your category's questions yet.